Byron Bay Business Retreats offer exclusive retreats that implement innovative business planning workshops to up-skill business behaviours. They provide a relaxing environment for business professionals looking to unwind whilst learning proven strategies to drive their business ventures further.

We helped Byron Bay Business Retreats launch itself as a leading and premium retreat within its market by presenting them as industry leading corporate advisors to their clients. We achieved this by constructing a concept that focused on the idea of ‘progress in paradise’ as BBBR was targeting  potential clients looking to grow within their respective industries by attending a professional yet paradisal retreat.

We ended up creating an identity that spoke to this balance of de-stressing the mind whilst simultaneously refocusing it on growing ones professional portfolio. We decided to adopt a robust copper foil in the font and paired it with a deep navy in the palette to communicate the exclusivity and professionalism of the retreats whilst alluding to the profoundly calming and relaxing environment in which they take place.

Roles
Brand Strategy, Brand Positioning, Brand Design, Art Direction
Logo Branding White BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
Colour Guide BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
Logo BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
Branding BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
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Business BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
Balance BBBR - Strategy, Art Direction, Branding, Graphic & Digital Design Advertising Graphic Design Pacifica agency Byron Bay
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